MLTracking Option

n a retail store, employees and store managers can monitor interest by noting how many customers come into the store actually make purchases versus those that are just looking. Browsers do not typically canvass an entire store--they visit certain sections, lingering on those items that they are interested in, but do not purchase for some reason. Your in-store staff can observe the behavior of shoppers, helping focus your marketing efforts to gain lost sales.

Likewise, web site monitoring can be a valuable tool to interact with online visitors. The MultiLeaf Tracking Option provides a set of tools to report site statistics and web-browsing behavior. Typical web-hosting services provide simple tallies of visitors and hits, but MultiLeaf Tracking, more importantly, can tell you:

• what path are users taking through your site?
• how long are they staying?
• what page are they leaving on?

• Retool your marketing strategy
• Revise website copy
• Retool pricing to take advantage of customer interests
• Design methods to interact with customers and help drive sales.

  Armed with this knowledge, your marketing efforts can be quickly tailored to help users find information more quickly, turn visitors into leads, and turn leads into customers. The MultiLeaf website editor allows you to focus on making your site more useful for more visitors.